Purify® Shampoo

Cleanse colour-treated hair while helping to maintain its fresh-from-the-salon vibrancy. Our gentle formula clarifies without stripping colour, naturally removes odor from hair, and removes colour-dulling residue and build-up caused by chlorine, hard water minerals and styling products.

Our  vegan*, clarifying formula offers colour radiance protection and gentle cleansing:

  • Enriched with Witch Hazel, Baking Soda, Tea Tree Oil
  • Developed with Natural Plant Extracts of Chamomile, Aloe and Rosemary

The formula clarifies hair whilst helping to maintain colour vibrancy. Our gentle formula gently cleanses and naturally removes odor from hair as well as build up.


Apply to wet hair and lather. Wait 1–2 minutes. Rinse. Repeat if necessary.

Tip: To remove extreme build-up or “swimmers’ green,” shampoo hair again but don’t rinse. Place a cap over hair and place under a dryer for 20 minutes, then rinse.

* No ingredient of animal origin